Modern Marketing and Management: Strategies for Success in Today's Legal Landscape

Trial Advocacy College

Friday, February 14, 2025

7:00 AM - 12:15 PM
Morning Session

Registration and Welcome Networking Breakfast

Welcome Announcements

First 5 Marketing Ideas to Implement & How

What's the Point of Your Firm?

  • Mission Statement as Brand Marketing

Content Is King

  • Easy/Cheap Ways to Create Content

Sponsor Presentation

(Not For CLE Credit)

Morning Break

Does Your Marketing Budget Make You Money?

  • Tracking Marketing Efforts & ROI

Morning Roundtable (Synchronized Marketing)


12:15 - 1:30 PM
Lunch Break

On your own

1:30 - 4:30 PM
Afternoon Session

Case Management System as Firm Management System

Outsourcing Tasks for Efficiency and Productivity – The How and the Why

  • Using Technology for Medical Records
  • Intake
  • Answering Services

Outsourcing Staffing – When to Do It And What You Need To Know

  • Outsourcing Enabled by Technology

Afternoon Roundtable (Importance of Integration)

Adjourn